REWIND wins Cannes Lion for ‘BBC Home: A VR Spacewalk’
Today, we are unashamedly blowing our own trumpet!
Over the weekend ‘BBC Home – a VR spacewalk’ picked up a silver award in the Digital Craft category at Cannes Lions. The Digital Craft Lions celebrate technological artistry with a focus on form and function, design, execution and user experience.
We are incredibly proud that ‘Home’, created with the BBC, was awarded a Silver Lion, the same award and level that the likes of Google were awarded for ‘Tilt Brush’, Intel and Nike. And in a category (Digital Craft) that boasted a shortlist of 93. To be recognised amongst the world’s creative elite is a real accolade and testament to the hard work the team put into creating the experience.
This latest award adds to six others ‘Home’ has already scooped: an Jury Award at Alternate Realities VR at Sheffield Doc/Fest, the Grand Prix Jury Award at Future of Storytelling, ‘Best Interactive VR Experience’ award at Byron Bay International Film Festival, a Webby Award – Film & Video for VR Gaming, Interactive or Real-time, and Best Immersive Experience at Binge Watch and A Silver award in the VR Category at The Lovies,
Home’s ambition as a piece of VR is to combine a strong narrative and sense of drama with the incredible impact possible in an immersive experience to encourage and enhance the public’s interest in space. If we’ve whet your appetite, Home will be released on Steam soon. Watch this space (no pun intended!).
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